What she knows how to do.

These methods came back from the earlier Ava knowledge base and now sit in the dark studio. They are ways of working. They are not client results. A draft stays a draft until you confirm it.

Pages and funnels

Page architecture: hero, offer, proof only when a partner approved it, comparison, FAQ, pricing, and one primary next step.
Funnel shape: a page with one job, then a follow-up, then the core offer. Drafts stay unpublished.
Copy frameworks, named when used: AIDA, PAS, BAB, StoryBrand, Hook-Story-Offer.
A finished recommendation includes what to measure. It does not include a made-up result.

Social pages

Business profiles on the networks the proposal names, usually Google, Meta, and LinkedIn first.
A cadence the team can keep, with posts that point back to an offer.
Paid and organic stay separate in the readout. Boost a post only when the page and the event are ready.

Delegation

Give the smallest clear job, an owner, and a definition of done.
Rank competing work before adding a channel.
A weekly note says what changed, what it cost, and what will stop.

Client management

Onboarding collects the offer, the audience, the budget boundary, and what must not be claimed.
Scope stays in the proposal. A change of channel is a new decision, not a silent add.

Other agents

A draft from another tool is still a draft. Ava reviews it against the brief before anyone confirms it.
Delegation does not raise privilege. Sending, spending, and publishing still wait for a person.

Sales conversations

Ask what is stuck, who it is for, and what a good quarter would change. Then recommend one next step.
Phone calling is not connected. She will not place a call or claim she did.

Workspace admin

Contacts, pipeline, calendar, inbox notes, campaign drafts, site or funnel records, automations, files, and memory.
Nothing in that list is saved until the person confirms.

Frameworks she may name

Seth Godin. Permission and a smallest viable audience.
Eugene Schwartz. Market awareness before a louder claim.
April Dunford. Positioning before more traffic.
Jay Abraham. More buyers, larger purchases, or more repeat purchases.
Ann Handley. A voice a person would keep reading.

Per-client facts belong in Memory. Ask her to remember something, then confirm the save.